AU · rank #3 · 2026-07-24
ADS
XETRA · EUR · $36.61B (USD)
The exact numbers the algorithm saw.
| Composite score Z-score blend of all factors below. | 2.279 |
|---|---|
| EPS revisions (30d) Change in consensus EPS estimate over the past 30 days ($/share). | +$0.22 |
| Net revisions (30d) Number of analysts revising upward minus downward. | 3 |
| Insider signal (90d) | — |
| Analyst upside Consensus target $207.59 | +17.6% |
| Momentum acceleration 3-month minus 12-month momentum. | +34.33% |
| Analyst rating 5 = Strong Buy, 1 = Strong Sell. | 4.33 |
| Gross margin TTM | +51.4% |
| 52w high | $198.67 |
| Market cap (USD) | $36.61B |
The AI research card
Independent qualitative review of each pick before the order is placed. On the rare day the research service is unavailable, the paper book trades on the quant ranking alone and no card appears here.
Summary
Adidas AG is a global athletic footwear and apparel brand executing a broad-based revenue recovery under CEO Bjorn Gulden, with Q1 2026 currency-neutral sales up 14% and operating profit beating consensus across all regions and channels.
Rationale
The analyst_upside_pct of 17.6% combined with 100% revision agreement across 17 analysts, sustained EPS upgrades over 30/60/90-day windows, and a strong earnings beat six days prior confirms that the analyst upgrade cycle is real, broad, and still in motion rather than a single-analyst outlier.
Material risks
- 1The 44% analyst target dispersion is unusually wide for a name with consensus agreement on direction, suggesting the bull case embeds aggressive assumptions on World Cup demand and tariff refund realization that could unwind sharply if either disappoints — the stock already demonstrated this sensitivity with a prior sharp drop on a profit outlook miss.
- 2Roughly €400 million in combined U.S. tariff and FX headwinds against a €2.3 billion operating profit guide leaves thin margin for error, and the ~$300 million Supreme Court tariff refund is a one-time, legally contingent item that inflates near-term EPS quality.
AI verdict council
Each pick is reviewed independently by 3 models before any order. 3 of 3 voted to proceed.