Analyst Upside

AU · rank #4 · 2026-07-27

ADS

XETRA · EUR · $35.11B (USD)

SignalStrong Buy8.0strength 8.0 / 10
verdict · PROCEED

The exact numbers the algorithm saw.

Factor scores and the inputs behind this pick.
Composite score
Z-score blend of all factors below.
2.255
EPS revisions (30d)
Change in consensus EPS estimate over the past 30 days ($/share).
+$0.22
Net revisions (30d)
Number of analysts revising upward minus downward.
3
Insider signal (90d)
Analyst upside
Consensus target $207.59
+19.6%
Momentum acceleration
3-month minus 12-month momentum.
+31.12%
Analyst rating
5 = Strong Buy, 1 = Strong Sell.
4.33
Gross margin TTM+51.4%
52w high$196.02
Market cap (USD)$35.11B

The AI research card

Independent qualitative review of each pick before the order is placed. On the rare day the research service is unavailable, the paper book trades on the quant ranking alone and no card appears here.

Summary

Adidas AG is a global athletic footwear and apparel brand executing a broad-based revenue recovery under CEO Bjorn Gulden, with Q1 2026 currency-neutral sales up 14% and operating profit beating consensus across all regions and channels.

Rationale

The analyst_upside_pct of 19.6%, 100% revision agreement across 17 analysts, and sustained EPS upgrades over 7/30/60/90-day windows confirm a coordinated positive re-rating cycle grounded in fundamental earnings beats rather than sentiment drift, which is precisely the edge this strategy targets.

Material risks

  • 1The €400 million combined tariff and FX headwind—partially offset by an uncertain Supreme Court refund—creates a credible earnings-miss scenario for H2 2026 that could abruptly reverse the revision cycle, especially with earnings reporting just 3 days after the as-of date amplifying event risk.
  • 2Elevated World Cup inventory build and 44% analyst target dispersion signal that the bull case is heavily event-dependent; a demand shortfall from soccer merchandise or Middle East weakness could trigger sharp margin compression and consensus downgrades, unwinding the upside thesis quickly.

AI verdict council

Each pick is reviewed independently by 3 models before any order. 3 of 3 voted to proceed.

OpenAI
Proceed
Claude
Proceed
Gemini
Proceed